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Artisanal Fitness is a Thing, and It Is Infuriating.

Pardon my French, but what the fuck is “Artis Anal Fitness?” I assume that the clubs this hippy is holding are the “Artises” and that he puts them up his ass? Is that how this new workout fad works?

The billboard you see above is for a new health club in San Francisco, CA called Perform For Life. And, based on this picture from their website, I don’t think I am far off with my Artis-anal-plug theory:

The phrase “artisanal fitness” makes me think of one thing: hatred towards the person who thought it up. So to the man on the billboard I say, “please put down the batons, pick up a barbell, and let us never utter the phrase ‘artisanal fitness’ again.”

-Tony “Two Scoops” Muscoli

 
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Posted at 4:55pm
Tagged WTF Fitness

 


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